The Heineken Green Room State of Mind Project was the most progressive outlet for creative talents. 2010’s GRSM paid homage to 3 very talented local photographers; Capturing their very own ‘Green Room States of Mind’ through their lenses. My team and I at MAYHEM were to design invitation materials for the exhibition.
Solution
Celebrating the explosive power of photography, we proposed Kaboom!! – limited edition Heineken Power Packed 35mm disposable cameras which doubled as invitations to the main exhibit in January 2010. In line with GRSM, we wanted guests to go back in time and capture their very own ‘Green Room States of Mind’, on 35mm film.
