Many online ticketing services in Malaysia and also throughout the region are somewhat cumbersome and confusing. Galactix is an online ticketing agency that has committed itself to revolutionising this industry by providing a platform that gives a great user experience throughout the ticket purchasing process for both the customer and event organiser. My team and I were tasked to create and develop the Galactix brand identity; right from the company name itself, the logo, communications materials and their online platform.

We set out to make Galactix the godfather of online ticketing services. A platform that would be intuitive and provide customers with a hassle-free, pleasant experience when trying to purchase tickets for their favourite shows. Promo videos, if they were available from the promoters, were included into each individual show’s page to boost the excitement whilst making a purchase. Each event’s page was also customised to follow the colour theme of it’s key art, further enhancing the overall user experience and immersing the customer more into the selected event. This also made the promoters feel as though they had their own customised page for their events rather than just a standard templatised space within the site.